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Our web
surveys are designed with high quality data and
functionality in mind. Several key features help
us ensure successful data collection, including:
Text and response piping
and back referencing allows us to
display information collected in a previous
question.
Skip and choose logic
ensures that respondents only answer questions
for which they are qualified to answer (based on
previous questions).
Inclusions and
exclusions allow us to present
respondents with a list that includes or
excludes different elements (based on previous
questions).
Rotation of elements
ensures the integrity of data by allowing us to
rotate questions or elements within a question.
Constant sum logic
allows us to display totals for a set of numeric
questions. The totals are displayed onscreen and
in real-time.
Image display
gives us the opportunity to incorporate images
in a web survey, which makes our surveys an
effective means for visual product testing,
catalog design testing, etc.
Error messages
help ensure the integrity of data by alerting
respondents when a required question has been
skipped or when a question has been answered
incorrectly.
Respondent tracking
allows us to track which respondents have
completed the survey, helping us maximize
response and link back to important sample
elements.
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